You have seen the webisodes for Hammer & Coop. But have you seen the print ads? In addition to the viral videos, MINI is showing up in print in various ways. First was an eight-page fashion spread in the May 2007 issues of Blender and Stuff. The March 22, 2007 issue of Rolling Stone, which just hit the newsstands, has a flip cover “special supplement” called Really Hot Metal Magazine which includes ten pages of features such as a movie poster, photos, style, an interview article, websites, music, and trip suggestions. Finally, one that was not mentioned before, is a black & white Hammer & Coop celebrity glossy photo ad in the April 2007 issue of Automobile magazine. Still to come, Hammer & Coop will be worked into the monthly workout poster in Men’s Health.
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Nice job James!
I have the Stuff mag, there’s also a blurp on hot cars for 2007. Guess what car is in there…. yup, the MINI!
Michael Knight has nothing on him…lol
The April 2007 issue of Men’s Fitness has a Hammer & Coop movie poster ad inside the back cover (page 181).
I would love to have that Black & White Hammer and Coop photo in my room! lol It’s even autographed!!!
Hi James, I looked through the April 2007 – Automobile magazine, and didnt find the H&C Photo – do I have the right issue, or do you think this is something delivered with subscription mags only? Any help would be great, as the autographed photo looks AWESOME!!!
Not sure, I subscribe to Automobile so it may only be in the subscription copies.
Best Life magazine has a three-page Hammer & Coop article ad titled “The Buddy System” on pages 54-56.
It would be cool to have the movie poster hanging up. I want one! Let me know if you find one!!!!
MC² Issue #7 has the Hammer & Coop movie poster ad on page 8.